Digital Radio Revenue

Looking for more digital traffic, time-spent-online, and page views?   Look to your audience.  Tracking of the top-100 radio stations indicates less than 8% of their broadcast audience visits the station’s website while 50-70% of the audience is online.  That’s 1 of every 10 listeners … listeners that go online every day.  Nobody talks about the station website numbers but everybody knows.  It’s no secret.  Ask the sales team for more digital revenue and they ask for “better numbers to sell”. 

Dynamic content will bring your radio website traffic, the sales attention, and increase your digital revenue.

How do you get dynamic content?  Your audience and CELLit Media

CELLit Media provides the video and picture tools to engage your audience.   Videos and pictures are easily posted to pages with your station’s logo, colors, and display text.  You create your own channels; select how media is displayed; and fully moderate videos, pictures, comments, and tags.  CELLit provides these tools for shared advertising space.  No cash expense.  No operating expense.  Just opportunity!

About CELLit Media and dynamic content:

• You can add dynamic banners to your main website that update to the most recent postings, the most popular or the highest rated items of the moment 
• You can add a video player to your pages and display the videos of your choice for immediate viewing
• You can manage media based contests with start/stop times, special instructions, graphics, and system generated reports to judge the winners.

How do you get started?  First, recruit a digitally inclined on-air talent to post “their video and picture stuff”.   We promise the on-air talent doesn’t need much encouragement to get started.  DJ’s using CELLit Media dynamic widgets and video players will immediately boost your web traffic.  Second, start an audience contest.  Something very simple … best Dad for Father’s day, summer swimsuits, any pet contest, any baby picture contest, my office cubical … whatever.  You will increase your traffic again.  You will be a real hero.

For more visit www.CELLit.com.

Traffic Building Widgets

User generated content will dramatically increase your radio and newspaper web traffic.  Let your audience, readers, and viewers provide dynamic, interesting, local content.   You can use one of six CELLit widgets to fit your home page.  The widget will automatically update with your choice of the most recent media, most popular, or highest rated content.  The widget comes in 6-standard sizes and incorporates your colors and logo.